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Full Time Programmes - Indian Pathways - Bachelor's Programmes

Apparel Design & Merchandising

Duration : 3 years

Eligibility : 10+2 from a recognized board in any discipline.

About the Programme

An Undergraduate programme that offers students a unique opportunity to explore the relationship between innovative design and contemporary technology concept, context and realization. The students will acquire and develop both technical and business skills to succeed in today's competitive fashion industry as well as study the processes involved in the production of various fashion garments as these are the building blocks for any successful fashion designer.
Apparel Design & Merchandising provides an opportunity to challenge clothing through technology, and in the process, develop innovative techniques for mastering fashion. Such a programme ensures that each professional, although specifically qualified for a particular specialization area, is also able to interact competently with other non-specialized areas of functioning necessary for competent design technologists. The programme inculcates functioning within the context of design and merchandising as a responsible member of a core team.

Programme Objectives

  • Acquire knowledge of core design areas, technology & business management to understand different facets of the industry
  • Understand the design development process & its application to deliver commercially viable product.
  • Should be able to identify the different markets, buyers requirement for export & domestic sector
  • Should be innovative in ideas & adapt to the state of the art technologies in future
  • Understand the socio political & cultural environment to incorporate in design
  • The ability to study at under-graduate level of the curriculum in a progressive manner, in terms of depth of understanding, creative application, critical judgement and professional awareness.
  • The potential to maximize on knowledge/skills of learning towards a career specialization
  • Skills required to assimilate, correlate and generate new ideas beyond the taught aspects of the course and to produce a conclusion in an innovative way.
  • The ability to research and explore independently
  • The ability to communicate and present ideas and findings in a professional manner

Career Opportunities

Graduates from this programmes are professionally prepared to seek careers within the specialized areas such as Textile Designers, Fashion Buyers, Selectors, Forecasters, CAD/CAM designers, Apparel Merchandisers.

 

Fashion Communication

Duration : 3 years

Eligibility : 10+2 from a recognized board in any discipline.

About the Programme

An Under-Graduate Programme that allows students to gain basic concepts and knowledge in core subjects related to the fashion communication, branding and promotion, its related business and industry, and allied studies related to eventual specialization in fashion communication. The programme includes basics of design, drawing, and fashion studies, principles of marketing, fashion styling, fashion journalism and portfolio development. Hence, the fashion communication programme allows students to master the skills necessary for professional success. Students will learn to apply critical decision making tools and practical experience into solving problems in various applications associated with fashion business.
Such a programme ensures that each professional, although specifically qualified for a particular specialization area, is also able to interact competently with other non-specialized areas of functioning necessary for an effective Fashion Communication. The programme inculcates functioning within the context of Communication in Fashion industry as a responsible member of a core team.

 Programme Objectives

The Programme aims at the following overall learning objectives and will provide and develop:

  • Comprehensive understanding of all core functions in the communication, branding and promotion industry, in the field of fashion
  • An appreciation and awareness of current activity and developments in the industry in a national and international context, in terms of both design and commercial trends
  • The ability to study at under-graduate level of the curriculum in a progressive manner, in terms of depth of understanding, creative application, critical judgment and professional awareness
  • Design and managerial skills required to assimilate, correlate and generate new ideas beyond the taught aspects of the course and to produce a conclusion in an innovative way
  • The ability to research and explore independently
  • Reasoning and analytical skills necessary for interpreting conceptual and situational inter-relationships
  • The ability to communicate and present ideas and findings in a professional manner

Career Opportunities


Graduates from this programmes are professionally prepared to seek careers within the specialized areas such as Textile Designers, Fashion Buyers, Selectors, Forecasters, CAD/CAM designers, Apparel Merchandisers.
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